Rochester Minnesota SEO Service

SEO can be difficult if you don’t know the basics. The wrong SEO practices can have a bad impact on your website and lead to a loss of sales and traffic. JMJ Web Design provides SEO, local SEO, and digital marketing services for businesses and entrepreneurs located in Rochester, MN. Let us help you boost your performance on search engines or build a lead funnel that focuses on all stages of the buyer journey!

If you’re looking to discuss your businesses’ online goals and how JMJ can help achieve those goals, let’s talk.

How to start doing Local SEO in Rochester MN

In case you are not familiar with the process, let me explain it briefly. Before you can improve your website’s ranking on the major search engines, you have to find out what keywords are in high demand. Keywords are essentially words that users insert into their web search engine’s search box to identify your website. These keywords are the ones that describe your business, the products and services that you offer, and the particular service that you offer that people are looking for. 

The next step to follow when learning how to start doing SEO is to optimize your site. Optimizing your site means working hard to position your website on the first page of every search engine for each of the various keywords that you have identified for your business. For example, if you specialize in selling auto parts, you would want to look at keywords related to auto parts or auto mechanics and place your web address (you could also use your main keyword phrase) within quotation marks alongside these keywords. This way, if someone searches for “auto parts” they would find your page, and you would be among the top ten sites listed in the search results. Other on-site optimization techniques include writing unique, informational articles that include information about your keywords and using title tags, Meta tags, and other on-site optimization techniques.

Another important piece of how to start doing SEO is web design. Many businesses focus primarily on search engines and ignore web design, which can lead to disastrous consequences. If your web design is poor and doesn’t give visitors a reason to visit your site, your business will fail. 

There are many other aspects of starting SEO, such as creating backlinks and monitoring Google. Backlinks help your site climb up the search engines in terms of both page rank and traffic. 

How to get Rochester MN backlinks

The best way to get local links is to be engaged with the local community.  Participate in activities that give you access to someone else’s audience.  But don’t just watch, engage, share, help, participate in whatever way you can.  People naturally link to businesses that engage with them.

The second pillar to understand in learning how to get backlinks for your small business website is knowledge. You need to know how to get backlinks from the right sources. This includes posting to directories, articles, social media and videos. 

If you’re looking to discuss your businesses’ online goals and how search engine optimization can help achieve those goals, let’s talk.

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